PPC Expert Garrett Cragun Reveals 8 Hidden Settings Killing Your REI Campaigns

In this episode of Collective Clicks, Brandon Bateman and marketing genius Garrett reveal the 8-step system that stops out-of-area leads from destroying your Google Ads ROI. If you're spending thousands on PPC campaigns only to get leads from Michigan when you're targeting Tampa, this episode will save you serious money. 

Most real estate investors are doing 1-3 things to prevent out-of-area leads, but missing the other 5-7 critical steps that let bad leads slip through. Brandon and Garrett break down their complete checklist that's helped clients reduce out-of-area leads to just 8% across all campaigns—including hidden Google settings that most agencies never touch.

📖 What You'll Learn:

• The 8-step checklist to eliminate out-of-area leads in Google Ads
• Hidden Google settings that waste your budget by default
• Why "presence or interest" targeting is killing your ROI
• How to identify and block spam leads masquerading as location problems
• Advanced negative keyword strategies that save thousands monthly
• VPN blocking techniques that stop click fraud instantly
• Lead sculpting methods to train Google's algorithm properly 💡

🕣 Time Stamps: 

00:00 – Welcome to Out-of-Area Lead Solutions 
01:15 – Why Location Problems Are So Common 

02:45 – Step 1: Target the Right Areas 
05:30 – Step 2: Add Negative Location Exclusions 
08:15 – Step 3: Hidden Google Presence Settings 
10:45 – Step 4: Google Search Partners Problem 
14:20 – Step 5: Proactive Negative Keywords Strategy 
17:35 – Step 6: Location-Specific Ad Copy 
19:10 – Step 7: Lead Sculpting for Better Targeting 
21:40 – Step 8: VPN Blocking with Click Cease 

24:15 – Putting It All Together

#RealEstateInvesting #GoogleAds #PPCMarketing #REILeadGeneration #OutOfAreaLeads #RealEstateMarketing #WholesalingRealEstate #ClickFraud #NegativeKeywords #LocationTargeting #REIProfits #MarketingROI

Thanks for listening to Collective Clicks!

We're always looking to improve the pod: drop us some feedback here.

If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.