Richard van der Blom, LinkedIn expert, discusses LinkedIn algorithm insights, effective content formats, lead generation, and personal LinkedIn usage. He shares data-driven observations from his annual LinkedIn Algorithm Report, including reach trends, format effectiveness, and lead generation tips. The episode provides a feature breakdown of how Richard optimizes LinkedIn for engagement and conversion.

Richard Van Der Blom, an expert in leveraging the LinkedIn algorithm for maximum exposure, joins the podcast to discuss strategies for maximizing reach on the platform. Topics include understanding the LinkedIn algorithm, asking for comments on posts, leveraging content pillars, and thought leadership content.

This week I have a really actionable, audio-only episode of the podcast for you. For the past several months I've been experimenting with my own growth strategy on LinkedIn and have been paying attention to the current research. As a result, I've doubled my following over the last several months! In this episode, I share how I'm incorporating that research (combined with my own observations) into my current LinkedIn approach.So, in this episode you'll learn:• Current LinkedIn algorithm research• Best time of the day to publish• Current LinkedIn best practices• What to AVOID doing (that decreases engagement)• How I turn tweets or threads into content on LinkedInLinks mentioned:• Full Algorithm Research Study by Richard van der Blom• Follow Richard van der Blom on LinkedIn• Building LinkedIn newsletter by Tomer Cohen• Follow Cayman Rojas on LinkedIn• Connect with me on LinkedInTools mentioned:• Tweetpik• Taplio (free alternative)• png2pdf.comFull transcript and show notes***RECOMMENDED NEXT EPISODE→ #188: Richard van der Blom***WHEN YOU'RE READY📬 Creator Science Newsletter🚀 Get CreatorHQ (creator operating system)🧪 Join The Lab (private membership community)🧞‍♂️ Get a Personalized Offer***CONNECT🐦 Connect on Twitter📸 Connect on Instagram💼 Connect on LinkedIn📹 Subscribe on YouTube***SPONSORS💼 View all sponsors and offers***SAY THANKS💜 Leave a review on Apple Podcasts🟢 Leave a rating on Spotify

Richard van der Blom, founder of Just Connecting and LinkedIn algorithm expert, shares his insights on maximizing LinkedIn's potential. He discusses the recent decline in reach and explores the most effective content formats for engagement. With nearly 200,000 followers, Richard reveals his personal strategies for lead generation and engagement. He emphasizes a balanced approach to content creation, the importance of tracking performance metrics, and how to leverage polls and multimedia to stimulate conversations and enhance connections.

Discussing highlights from Richard van der Blom's LinkedIn algorithm report, changes to profile settings and creator mode, the impact of LinkedIn advertising, optimizing post-saving strategy, analyzing post timing for engagement, and excitement for the Uplift Live event in Birmingham.