Mike Salguero

Mike Salguero, Founder and CEO of ButcherBox, shares insights from scaling his meat subscription service to over $550 million in annual revenue. He discusses the lessons learned from early entrepreneurial failures and highlights innovative marketing strategies, including influencer engagement and unique gym launches. Salguero dives into subscription box economics, examining profitability and customer retention through referral programs. He emphasizes the importance of company culture, effective partnerships, and the mindset needed for business success.

Mike Salguero, Founder and CEO of ButcherBox, shares his journey in building a $600M meat delivery service without ever taking venture capital. He discusses how his fatherless upbringing shaped his leadership style and the emotional awareness it brought him. Mike argues that consumer subscription models often struggle without VC funding, citing the pitfalls faced by many D2C brands. He reveals innovative marketing strategies that helped ButcherBox scale quickly and critiques conventional practices in customer acquisition, emphasizing efficiency and adaptation.

Mike Salguero, CEO and founder of ButcherBox, reveals how he scaled a $600 million company in just seven years without venture capital. He challenges the common belief that massive funding is essential for success, explaining his 'Box One Profitable' strategy. Salguero shares insights on bootstrapping, focusing on quality over quick profits, and navigating a changing market. He emphasizes the importance of self-reliance, strong customer satisfaction, and a shift towards sustainable business practices in today's economic landscape.

Mike Salguero, Founder and CEO of ButcherBox, shares his journey of growing a $550 million meat subscription service. He dives into the challenges of bootstrapping and managing equity while navigating market pressures. Salguero reveals innovative customer retention strategies like 'bacon for life' deals and successful referral programs. He discusses the importance of effective marketing, leveraging influencers, and the lessons learned from past failures. Insights on subscription economics and maintaining profitability amid competition are key highlights.

Mike Salguero, Founder and CEO of ButcherBox, shares his journey from struggling entrepreneur to leading a booming meat subscription service. He recounts the early challenges that led him to connect with farmers and launch a successful Kickstarter campaign. Salguero discusses innovative marketing strategies and the importance of sustainability in meat production. He emphasizes the growth of ButcherBox amidst the pandemic while maintaining autonomy and prioritizing responsible practices. His story underscores resilience and the transformative power of the subscription model.

Mike Salguero, Founder and CEO of ButcherBox, shares his inspiring journey from the failure of CustomMade to successfully scaling a $500 million meat delivery business. He emphasizes the critical importance of work-life balance and how mindful choices in both personal and professional spheres can lead to fulfillment. The conversation also delves into leveraging AI for customer experience and navigating industry challenges such as sustainable meat production and worker welfare. Salguero's insights highlight how values can shape a thriving company culture.

Mike Salguero is the creator of ButcherBox, a company that is aiming to transform the meat industry. It started out as a lifestyle company. It has since become a life mission. Timestamps: (0:00) Intro (1:13) The Importance of Sales (4:11) Entrepreneurship (5:30) Growing Up Without A Dad (15:45) Journey To Consciousness (23:30) $300k to $600,000,000 In Revenue (25:45) Changing Meat Industry (29:31) Lifestyle Design (34:48) Fridays Off (37:19) Hiring Practices (42:31) Values For ButcherBox (44:10) Moving Into Retail (48:20) Relentless Improvement (49:55) Parenting (53:59) Personal Brand (59:57) 7 Day Water Fast (1:07:21) Challenge Mike’s Links Twitter: https://twitter.com/mikesalguero ButcherBox: https://www.butcherbox.com/ - SPONSOR: This episode is brought to you by My First Million. This is the podcast that I listen to and recommend whenever I want to learn more about business, technology, or the future. Sam Parr and Shaan Puri are hilarious, informative, and interesting. Check it out! – My Links ✉️ Newsletter: https://dannymiranda.substack.com 🎙 Podcast: https://anchor.fm/dannymiranda 🎥 YouTube: https://youtube.com/dannymiranda 🐣 Twitter: https://twitter.com/heydannymiranda 📸 Instagram: https://instagram.com/heydannymiranda 🕺 TikTok: https://tiktok.com/@heydannymiranda

Mike Salguero, CEO and co-founder of ButcherBox, discusses the company's mission to provide sustainably-sourced, organic meat while emphasizing animal welfare and environmental stewardship. He dives into the complexities of the meat supply chain and the impact of misleading food labels. Salguero advocates for reform in meat consumption and agriculture policies, spotlighting regenerative practices. He also addresses sustainable packaging challenges and the ongoing journey towards a more transparent food system. Tune in for insights that could reshape your view on meat consumption!

Mike Salguero, CEO of ButcherBox, discusses his entrepreneurial journey and scaling a direct-to-consumer meat business. Topics include childhood influences, challenges in subscription-based businesses, influencer marketing, and customer retention strategies.

Mike Salguero, the founder and CEO of ButcherBox, shares his transformative entrepreneurial journey, having transitioned from raising millions for Custommade.com to launching a simple yet successful meat delivery service. He emphasizes the strength of working with constraints, proving that innovation doesn't require excessive funding. The conversation sheds light on the emotional complexities of being a startup founder, the importance of aligning business aspirations with personal values, and how authenticity fosters meaningful growth. Plus, Mike reveals effective strategies that propelled ButcherBox's success.