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WARC Talks dentsu’s media trends 2023

Nov 24, 2022
35:20
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1
Introduction
00:00 • 2min
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2
Ad Funded Video on Demand
02:03 • 3min
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3
Is There a Recession in the AV Industry?
05:14 • 3min
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4
Is Fast a Potential Alternative for Brands?
07:57 • 2min
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5
Is There a Year of Experimentation Now for Advertisers in TV?
10:18 • 2min
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6
Digital Media - What's Next?
12:19 • 6min
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7
Is Retail Media a Tax of Doing Business?
17:53 • 3min
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8
Is Apple Going to Be a Rival in the Retail Media Space?
20:47 • 4min
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9
The Three Seas of Media Trends in 2023
25:09 • 3min
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10
Is Social Media a Competitor?
28:08 • 5min
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11
The Consciousness of Content Creators
33:13 • 2min
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This week WARC talks 2023 media trends with dentsu’s Dan Calladine Head of Media Futures, and author of dentsu’s ‘Change and Opportunity’ media trends report.

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