Winning With Shopify

The Foundations Of Scaling A Shopify Store With Paid Social

Jul 21, 2023

40:09

AI Chapters

Episode notes

Introduction

2min

How I Learned to Run My Own Business

2min

How to Amplify and Grow Your Business

2min

How to Choose the Right Channels for Your Ads

5min

How to Get a Good ROI on Meta

2min

How to Scale a Non Subscription Business

3min

The Importance of Offers in Marketing

4min

How to Use Paid Social to Increase Sales

5min

How to Make Money on Facebook and Google

2min

10.

How to Solve an Attribution Problem

3min

11.

The Most Misunderstood Channel

4min

12.

The Importance of Attribution in Marketing

2min

13.

Threads: A New Social Media Platform

2min

14.

How to Reach Out to Marin on Twitter

2min

This week is all about paid social media advertising! We are joined by the extremely knowledgable, Marin Ištvanić, who is a Partner at the social media advertising agency, Inspire.

Marin and Nick dive into the foundations of a successful Shopify store, how to create compelling marketing campaigns, paid social strategies to consider and much more!

Key Takeaways:
0:00 Intro
1:36 About Marin
3:50 Foundations of a successful Shopify store
6:18 What channels you should be using for paid social advertising
10:46 Creating compelling marketing campaigns
20:22 Paid social strategies you should consider
24:48 How much to put in each marketing channel
28:50 Calculating Customer Attribution
38:20 Thoughts on Meta’s Threads

Marin’s Twitter - https://twitter.com/IstvanicMarin
Inspire Agency - https://inspiredigitalgroup.com/

Website: https://winningwithshopify.com/
YouTube: https://www.youtube.com/@winningwithshopify
Instagram: https://www.instagram.com/winning_with_shopify/
TikTok: https://www.tiktok.com/@winningwithshopify