The Espresso Hour cover image

The Espresso Hour

Espresso Hour: Stress-Testing Our Million-Dollar Decisions — E7

Feb 10, 2023
34:07

Podcast summary created with Snipd AI

Quick takeaways

  • The hosts emphasize the importance of lean writing and gathering data to inform their decision-making process.
  • The hosts discuss the different pricing expectations of potential participants and the challenge of offering a high-value program at a sub $1000 price point.

Deep dives

Building the Ghost Writing Intensive in Public

The hosts discuss their previous episode on building the ghost writing intensive in public and share the positive response from the audience. They highlight the iterative nature of the creative process and express their commitment to documenting the journey. They also mention their recent sprint, which involved creating a survey to gather information about potential ghost writers. The hosts emphasize the importance of lean writing and gathering data to inform their decision-making process.

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