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Espresso Hour: Stress-Testing Our Million-Dollar Decisions — E7
The Espresso Hour
The ROI on Ghostwriting Clients Is a No Brainer
"I think what we're doing is very unexpected. It's not what people are used to seeing," he says. "After we do one or two cohorts and we go 100% of the people who take this are knocking down." The company will bootstrap it with just one to one calls until a cohort that they feel really strongly about has been created.
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