Sales Game Changers | Tips from Successful Sales Leaders

Building Strong Federal Systems Integrator Partnerships with AWS Leaders Mike Blake and Jillian Swenson

Oct 29, 2024
Jillian Swenson, a sales leader at Amazon Web Services, discusses the dynamics of federal partnerships. She emphasizes how Independent Software Vendors can tailor solutions for government needs. The conversation navigates the challenges of lengthy sales cycles and compliance in the federal sector. Mike Blake shares insights on maintaining resilience in tough sales scenarios. Both leaders stress the importance of understanding customer needs and leveraging generative AI to enhance sales strategies and differentiate oneself in the competitive landscape.
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