
 Sales Game Changers | Tips from Successful Sales Leaders
 Sales Game Changers | Tips from Successful Sales Leaders Building Strong Federal Systems Integrator Partnerships with AWS Leaders Mike Blake and Jillian Swenson
 Oct 29, 2024 
 Jillian Swenson, a sales leader at Amazon Web Services, discusses the dynamics of federal partnerships. She emphasizes how Independent Software Vendors can tailor solutions for government needs. The conversation navigates the challenges of lengthy sales cycles and compliance in the federal sector. Mike Blake shares insights on maintaining resilience in tough sales scenarios. Both leaders stress the importance of understanding customer needs and leveraging generative AI to enhance sales strategies and differentiate oneself in the competitive landscape. 
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 Transcript 
 Episode notes 
 1  2  3  4  5 
 Intro 
 00:00 • 2min 
 Navigating Federal Systems Integration 
 02:21 • 8min 
 Navigating the Federal Market: Trends and Challenges for Technology Integration 
 10:03 • 4min 
 Strategies for Successful Federal System Integrator Partnerships 
 14:29 • 2min 
 Building Resilience and Leveraging AI in Sales Strategies 
 16:08 • 3min 


