The Growth Hub Podcast Emily Kramer - Co-Founder at MKT1 - How To Build & Organise Your Early Stage SaaS Marketing Org
Jul 15, 2021
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15
Introduction
00:00 • 2min
How to Organize Your Early Stage SaaS Marketing Organization
01:35 • 4min
How to Hire the Right People for Your Startup
05:32 • 2min
The Advantages of Hiring Generalists or Specialists Early On
07:48 • 2min
How to Hire a Product Marketer
09:50 • 5min
How to Know When It's Time to Invest in PR
15:05 • 6min
How to Recruit Early Stage SAS Marketers
20:59 • 5min
How to Hire a Product Marketing Lead
25:55 • 3min
How to Prioritise and Focus Early Stage Marketing
29:02 • 5min
The Importance of Testing Goals for Step Change Growth
33:45 • 2min
How to Build a Marketing Team From Scratch
35:45 • 3min
How I Built a Marketing Team From Scratch at Asana
38:22 • 5min
How to Be a Better Marketer
43:19 • 3min
How to Track Your Web Traffic and Conversion Rate
45:52 • 2min
How to Build and Structure Your Early Stage Sass Marketing Organization
47:54 • 2min