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How to Prioritise and Focus Early Stage Marketing
Early stage market has a lot of ground to cover so how do you advise early stage marketing teams when it comes to prioritisation and focus. I like to have a mix of project based goals a big you know high impact work that you think is going to move the needle and getting that out the door. And then also goals around testing which could be as simple as test 10 things on the landing page or report back on your learnings.