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The Futur with Chris Do
304 - Building Trust in Sales - with John Driscoll
Aug 21, 2024
John Driscoll, CEO and co-founder of Naked Development, shares his entrepreneurial journey from childhood ventures to mobile app success. He emphasizes the significance of trust in sales through authenticity and genuine curiosity. John explores the importance of understanding client personas and establishing clear boundaries in relationships. He also discusses the role of continuous learning and the impact of vulnerability in creativity. Insights into aligning marketing with customer needs reveal how integrity drives sustainable business practices.
01:04:13
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Quick takeaways
- John Driscoll highlights the critical importance of genuine conversations in sales to build trust and understand client needs.
- He shares his entrepreneurial journey, showcasing early experiences that shaped his sales abilities and leadership skills from a young age.
Deep dives
Early Signs of Entrepreneurial Spirit
John Driscoll showcases his early inclination towards entrepreneurship with a childhood story involving pulling weeds in his neighborhood. At just 10 years old, he approached neighbors to offer weed removal services, demonstrating his ability to sell and negotiate. As he enlisted friends to help, he naturally took on a leadership role by convincing customers to pay for the service, effectively becoming a young entrepreneur. This formative experience highlights not only his sales ability but also his knack for problem-solving and creating value from a simple task.
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