McKinsey on Building Products

Robert, President of Growth at Docusign on product-led sales, a new growth frontier

Nov 1, 2024
Robert Chatwani, President of Growth at DocuSign and an expert in product-led sales, shares valuable insights on driving sustainable revenue and brand loyalty. He emphasizes the significance of prioritizing customer value and aligning teams for shared outcomes. Robert discusses creating an exceptional customer journey and the pivotal role of data in refining sales strategies. He underscores that successful product-led growth hinges on transparency, community building, and the integration of AI to elevate customer experiences.
Ask episode
Chapters
Transcript
Episode notes