The Life Stylist This Is Your Brain on Nootropics: Supercharged Focus, Creativity & Energy w/ Mr. Noots #426
Personal Origin Story Of Nootropics
- Mark Effinger began experimenting with nootropics after his wife's opioid-related death and decades of personal exposure to addiction in his family.
- He tested thousands of formulations with volunteers from his software user base to find effective combinations.
Customize Stacks To Individual Physiology
- Customize nootropic ratios to individual physiology, diet, meds, and habits rather than using one-size-fits-all stacks.
- Collect intake data and iterate formulas to reach predictable results for user subgroups.
Neurotransmitters Are Dials Not Switches
- Neurotransmitters act like dials on a spectrum, not switches, so balance matters for optimal states.
- Dopamine drives reward and focus, GABA calms anxiety, acetylcholine supports learning, and serotonin stabilizes mood.
The talented Mr. Noots, or as the powers that be know him, Mark Effinger, is the brilliant mind behind Nootopia formulas, a batch of life changing brain optimization products you’ve heard me talk about frequently on this show ever since I was gifted a sample set by our mutual friend and collaborator, Matt Gallant.
Of course, I got to experimenting with them right away, probably too much as you'll learn in this episode. They've become an integral part of my daily routine – just such a game changer – and I've seen a few products in my days of experimentation.
Mr. Noots brings the energy in this one, and the mind blowing science, in this fun and free-wheeling episode – starting with a tragedy that’s inspired triumph, into a sidebar where we celebrate the heritage of rock n’ roll, and sticking the landing with a mushroom trip tennis tournament. Buckle up for a wild ride.
And if, by the end of this episode, you’re curious to check out the amazing Nootopia formulas that we cover, visit nootopia.com/lukegenius and use code 'LUKE10' for 10% off your purchase.
00:07:27 — Becoming Mr. Noots
- Childhood experience with meditation, engineering, and spiritualism
- His wife’s tragic passing as a result of opioid addiction
- First experiments with nootropics in the 90s
- Newsworthy.ai
- Neurotransmitters and the different brain states
00:44:38 — Treating Neurochemical Imbalances
- The hyper focused side of ADHD
- GABAlicious by BiOptimizers (coming soon)
- Modafinil’s use and history
- The process of launching a pharmaceutical
- The truth about SSRIs
- NCBI and examine.com as resources
- The first ever Buddhist-friendly mouse lab
- Frequency extraction methods in mushrooms
01:18:50 — Nootopia Product Deep Dive
- The Brilliant Mind Blueprint
- Using the Nootopia customization survey
- 30-day Nootopia Journey mobile app (Apple/Google)
- NectarX by Nootopia
- Mental Reboot by Nootopia
- Power Solution by Nootopia
- The Apex by Nootopia
- The War of Art by Steven Pressfield
- Focused Savagery by Nootopia
- Upbeat! by Nootopia
- Brain Flow by Nootopia
- Falling Down (1993)
- General cognitive benefit to using nootropics
01:55:21 — Nootropics & Microdosing
- Luke’s microdosing approach
- Mark’s role in Oregon’s psilocybin legislation
- Mr. Noots trips his way into a tennis championship
- Questions 67 And 68 by Chicago (1969)
- Round Here by Counting Crows (1993)
- Music as the language of the heart
- Luke’s desert island playlist
- Meet Molly's healthy (and legal) sister, Katy (edm.com)
- Collagenius by Nootopia
More about this episode.
Watch on YouTube.
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Resources
- Instagram: @nootopiabrain
- Facebook: Mark Effinger
- Hang out with Alyson and me at the Modern Nirvana Conference 2022, September 23rd in Austin, Texas – Use the code LUKEALYSON for 15% off tickets!
- Are you ready to block harmful blue light, and look great at the same time? Check out Gilded By Luke Storey. Where fashion meets function: gildedbylukestorey.com
- Join me on Telegram for the uncensored content big tech won’t allow me to post. It’s free speech and free content: www.lukestorey.com/telegram
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