Scandinavian Product Podcast

#34 What it takes to continuously reinvent yourself and innovate | Alexander Osterwalder (Inventor of the Business Model Canvas, 5x best-selling author, Founder & CEO at Strategyzer)

5 snips
May 29, 2025
In this engaging discussion, innovation legend Alexander Osterwalder, the mind behind the Business Model Canvas, shares transformative insights from his journey as the Founder & CEO at Strategyzer. He highlights the shift from consulting to a scalable SaaS model and why CEOs must actively engage in innovation. Alex emphasizes the need for evidence-based decision-making and introduces the innovation scorecard. He also explores the importance of managing risk, balancing exploration with execution, and knowing when to kill unpromising ideas for sustained growth.
Ask episode
AI Snips
Chapters
Books
Transcript
Episode notes
INSIGHT

Innovation as Fitness Training

  • Innovation is like fitness training: learning, exercising, and measuring progress iteratively.
  • Democratizing innovation means enabling companies to innovate autonomously without expensive consultants.
ADVICE

Balance Bottom-up and Top-down Innovation

  • Let teams explore projects with a 3-month time limit and strategic fit as the only filter.
  • Leaders must provide time, metrics, and power to kill 9 out of 10 projects for innovation to thrive.
ADVICE

CEO Must Prioritize Innovation Time

  • CEOs must dedicate 40% of their time on innovation topics like portfolio reviews and strategy.
  • They need to set governance and KPIs that support new business models and innovation autonomy.
Get the Snipd Podcast app to discover more snips from this episode
Get the app