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Scandinavian Product Podcast

Latest episodes

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Mar 19, 2025 • 54min

#31 Scaling vertical SaaS in the Nordics, mastering product discovery, defining ICPs, and more | Martin Spinnangr (CPO at Munu) and Shubham Bhattacharya (frm CPO at Favrit)

My guests today are Martin Spinnangr and Shubham Bhattacharya, CPO at Munu and former CPO at Favrit - two Nordic rivals in the world of hospitality SaaS. We talked about what it takes to build and scale a vertical SaaS product, the challenges of defining your ideal customer profile, why most product validation efforts fail, acquisition vs. retention, the real cost of poor strategic alignment, and more. Shubham is currently a Lead PM at Xeneta and Martin has been a Product leader in Laerdal Medical and Easee before Munu - so this conversation brings different perspectives to the table and it was good to connect with these two again! Enjoy :) This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit afonsofranco.substack.com
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Feb 22, 2025 • 50min

#30 Building the largest mobile wallet in the Nordics, leading Product through a Merger, the power of simplicity, and more | Ninni Høver (Head of Product, Vipps MobilePay)

Ninni Høver, Head of Product at Vipps MobilePay, shares insights on leading the largest mobile wallet in the Nordics. She discusses navigating growth through a significant merger and the importance of customer-centric product development. Ninni emphasizes the power of simplicity in strategy and how understanding diverse market needs shapes their offerings. She also covers balancing user convenience and merchant benefits, the emotional dynamics of team changes, and the critical need for adaptable leadership in tech.
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6 snips
Feb 5, 2025 • 1h 6min

#29 Navigating hyper scale, leading in extreme crises, hardware vs software, and more | Tor Erik (ex-CPO at Easee) and Stian Øien (CPO at Futurehome and Ex-VP at Easee)

In this engaging discussion, Tor Erik Skårdal, former CPO at Easee, and Stian Øien, CPO at Futurehome and ex-VP at Easee, share their insights from leading product teams during crises. They delve into the stark differences in leadership approaches between hyper growth and severe downsizing. Topics include the necessity of rapid idea evaluation, the complexities of hardware versus software product management, and how cross-functional collaboration can enhance efficiency during extreme challenges. Their experiences offer valuable lessons for current and future product leaders.
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4 snips
Jan 10, 2025 • 37min

#28 Scaling Product at a Swedish tech giant: from seed to IPO | Francesca Cortesi (ex-CPO at Hamnet)

Francesca Cortesi, former Chief Product Officer at Hemnet, shares her extensive expertise in product leadership. She discusses Hemnet's shift from features to outcome-focused strategies and the critical role of strategic context in product management. Francesca emphasizes the power of incremental changes and the value of revisiting business models to drive growth. She also touches on the importance of asking for help and how collaboration can enhance leadership and learning in the tech landscape.
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Dec 18, 2024 • 52min

#27 Pitching, thinking big, characteristics of great founding teams, and more | Cecilie Skjong (Skyfall Ventures)

My guest today is Cecilie Skjong, Investment Manager at Skyfall Ventures - a Norwegian early-stage venture capital fund.As a founder, nailing your pitch, thinking big and challenging yourself to be more visionary, and quickly testing your ideas to get a sense of the market pull are crucial.And the same applies to a cross-functional team building a new product in a scale-up. The same applies to a product leader leading a new opportunity in a large organization.After being exposed to hundreds of pitches and investing in several early-stage ventures, Cecilie shared with me:* Characteristics of great founding teams* The importance of drive and resilience when testing ideas and building products* Early signs of market pull* Thinking big and the importance of Vision* How to craft a great pitch* The power of Founder-led Sales* The importance of understanding your macro trends (Waves)* The state of the Norwegian startup scene* And moreIf you’re a founder, I recommend pairing this episode with:* Episode 1: Testing Ideas with David Bland, co-author of the book Testing Business Ideas written together with Alex Osterwalder* Episode 9: Understanding Jobs to be Done with Bob Moesta, co-creator of the JTBD framework together with Clayton Christensen* Episode 19: Nailing your Positioning with April Dunford, bestselling author of one of the most well-known marketing books out there This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit afonsofranco.substack.com
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Dec 11, 2024 • 45min

#26 Stepping into product leadership, making time for discovery, building products collaboratively, and more | Frederik Hansen (CPO at Ignite)

Frederik Hansen, CPO at Ignite and a key figure in Norway's product community, dives into the essentials of product leadership. He discusses the importance of a grace period for new CPOs to integrate effectively. Frederik highlights the need for dedicated discovery time to foster innovation and shares techniques for rapid idea testing. He also reveals key traits to look for in product managers, emphasizing the value of collaboration and a growth mindset. Join him as he champions a culture of experimentation in product teams.
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5 snips
Dec 5, 2024 • 53min

#25 Building products in different contexts: big tech, scaleups, and startups | Melissa Mills (Ardoq, Kahoot!, Google)

Melissa Mills, VP of Product at Ardoq, shares her wealth of experience from leading product teams at Kahoot! and Google. She discusses the unique challenges of product management in big tech versus startups and scale-ups, highlighting essential skills for different company stages. Mills emphasizes the importance of domain knowledge in B2B environments and the need for effective collaboration between product and sales teams. She also contrasts the work cultures of Silicon Valley and Norway, shedding light on how each influences product development strategies.
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5 snips
Nov 28, 2024 • 46min

#24 Product Operating Model inside Norway's best mobile bank | Thomas Allan Nygaard (Sparebank1)

Thomas Allan Nygaard, Product Leader at Sparebank 1, shares insights from Norway’s best mobile bank. He discusses the bank's transition to a daily release model, empowering small autonomous teams for faster product development. The importance of balancing user feedback and risk is highlighted, alongside the value of OKRs in aligning team goals with company objectives. Nygaard also emphasizes individual growth as crucial for team effectiveness and shares strategies for simplifying product strategy to enhance value creation.
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Nov 21, 2024 • 1h

#23 The "product" movement's impact on Design, tips to navigate transformation, Design Leadership, and more | Beth Stensen (Posten Bring, Netlife, Ruter)

My guest today is Beth Stensen.Beth is a gem in the Design world in Norway.She was Head of Design at Ruter (the company responsible for the plan, coordination, order and market of public transport in Oslo & Akershus), she then became the CEO at Netlife (famous for their Y Oslo Conference), and now she's the Head of Design at Posten Bring - the leading post company in the Nordics.Beth has a lot of experience with transformations and this conversation is packed with insights and advice from her journey - as well as reflections on the Product Movement and how it's impacting Design, and its future.We covered:* The “Product” Movement and its impact to Design* Making room for the intangibles* Reflections on “tension” between Design and Product* Ruter’s transformational journey* A practical example of what a great Product Vision looks like* Tips to navigate transformation as a Designer and Design leader* Insights from Beth’s journey at Posten Bring so far* The Future of Design* And moreI really loved talking with Beth. There’s so much wisdom here. I hope you enjoy this conversation as much as I did :) This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit afonsofranco.substack.com
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6 snips
Nov 15, 2024 • 52min

#22 Not everyone needs OKRs | Christina Wodtke (Stanford & Author of Radical Focus)

Christina Wodtke, a Stanford professor and author of "Radical Focus," shares her insights on OKRs and their implementation in organizations. She explains why not every team needs OKRs, emphasizing the importance of psychological safety and a supportive culture. The conversation contrasts outcome-based key results with output-focused metrics, while also addressing the unique challenges faced by startups versus larger corporations. Wodtke highlights effective collaboration within cross-functional teams and the need for clear goals to navigate complexities in project management.

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