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#34 What it takes to continuously reinvent yourself and innovate | Alexander Osterwalder (Inventor of the Business Model Canvas, 5x best-selling author, Founder & CEO at Strategyzer)

Scandinavian Product Podcast

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Navigating Pricing and Innovation in Business

This chapter examines the crucial decision-making involved in pricing strategies, especially during the shift to remote masterclasses amid the COVID pandemic. It delves into the relationship between product innovation and strategic choices, emphasizing the need for transparency and evidence-based assessments in evaluating new business models. Reflecting on leadership challenges, the discussion highlights the emotional complexities of making tough decisions while fostering innovation within a growing company.

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