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Optimize Lead Generation from Events, with Micheál McGrath

Jul 6, 2022
29:46
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1
Introduction
00:00 • 2min
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2
Is Your Sales Team Speaking the Same Language?
02:22 • 2min
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3
Webeners Are More Middle of the Fun Than Top
04:28 • 3min
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4
How Do You Sure Up That Hand Off From That Webanar to Your Sales Leaders?
07:08 • 3min
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5
Shields Analytics - A Game Changer for Your Productivity
10:03 • 3min
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6
What's the Difference Between a Webanar and an Event?
13:02 • 3min
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7
How Do You Optimize for Lead Generation From These Events?
15:53 • 2min
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8
How Do You Get Leads From Big Names?
17:44 • 3min
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9
What's Your Strategy for Webonars?
20:24 • 4min
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10
Speak of the Total of the Pipeline
24:23 • 2min
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11
Visible Tread - Is Your Content Readable?
26:32 • 3min
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In this episode Benji talks to Micheál McGrath , the Head Of Marketing at VisibleThread  
Discussed in this episode: 
The importance of mastering the language of sales
Webinars and Events that convert leads into clients
Tips for presenting a marketing campaign to the C-suite
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