The Land Investing Business Secrets

Texting Out, Mailing In? (And Why Consistency Always Matters) (Podcast Ep#124)

6 snips
Nov 21, 2024
In this lively discussion, Austin Graham, a former financial advisor turned successful land investor, shares his journey from wedding videography to closing land deals. He emphasizes the power of simplicity in real estate, revealing why he favors traditional mailers over texting for communication. Austin discusses his strategy of securing 2 to 4 deals monthly, highlighting the importance of consistency and actionable steps. He reveals the Pebble Pricer tool for pricing land effectively and encourages listeners to embrace 'imperfect action' for success.
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ANECDOTE

First Deal Was Half A Mountain

  • Austin bought half a mountain in Golden Valley, Arizona as his first deal and flipped it quickly.
  • He bought for $11,000 and sold a month later for $27,000 after using texting to source it.
ADVICE

Keep Follow-Ups After Cutting Channels

  • Keep follow-ups active even after you stop the primary marketing channel.
  • Austin retained a light Launch Control plan to follow up on existing text leads and closed deals from them.
INSIGHT

Regulation Made Texting Unreliable

  • Texting became heavily regulated and intermittently shut down, creating business risk.
  • Austin switched focus to mailing because it delivered consistent results despite higher cost per contact.
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