142. Power and Persuasion: Live Insights from Stanford Experts
May 14, 2024
auto_awesome
Live from Stanford, experts Michelle Gelfand, Brian Lowery, Deborah Gruenfeld, and Zakary Tormala discuss cross-cultural behavior dynamics, racial perceptions, power dynamics, and persuasive language nuances. Topics include societal implications, personal presence, and impactful communication techniques.
Negotiators should balance cooperation and competition to achieve successful deals by understanding the interests of both parties involved.
Leaders should create inclusive environments that respect diversity and empower individuals to drive success and build collaborative relationships.
Deep dives
Negotiation Strategies
Negotiation experts emphasize the importance of finding a balance between cooperation and competition to achieve successful deals. By understanding the interests of both parties involved, negotiators can create mutually beneficial outcomes. Metaphors used in negotiations, like battles or dances, significantly influence negotiation dynamics and outcomes, highlighting the importance of selecting appropriate metaphors to guide negotiations effectively.
Diversity and Inclusion
The Stanford Institute on Race focuses on managing human diversity for societal flourishing, transcending mere racial distinctions. The institute aims to foster inclusivity and understanding across diverse communities to ensure collective well-being. Leaders are encouraged to create environments that respect diversity, empower individuals, and promote mutual respect to drive success and foster collaborative relationships.
Power Dynamics and Communication
Understanding power dynamics and effective communication strategies can enhance interactions and influence outcomes. Leveraging the word 'you' in persuasive contexts increases personal relevance and engagement. In adversarial settings, shifting from 'you' to 'we' fosters inclusivity and receptiveness, facilitating persuasion and reducing resistance. Language choices can significantly impact audience receptiveness and collaboration.
Perspective Taking and Meaningfulness
Research demonstrates the significance of framing messages positively to enhance persuasion and impact. Communicators should emphasize increases over decreases to amplify perceived importance and engagement. Distinguishing between achievement-driven pursuits and meaningful experiences highlights the importance of seeking depth and significance for personal fulfillment and lasting impact.
A special live edition from the Me2We event at Stanford, where strategic communications expert and podcast host Matt Abrahams joins four distinguished faculty members from Stanford Graduate School of Business:
Michelle Gelfand explores the dynamics of cross-cultural organizational behavior.
Brian Lowery discusses the societal implications of racial perceptions.
Deborah Gruenfeld reveals insights into power dynamics and personal presence.
Zakary Tormala delves into the nuances of persuasive language.