Authority Hacker Podcast – AI & Automation for Small biz & Marketers #317 - The Brian Dean Method
81 snips
Aug 7, 2023 AI Snips
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Backlinko Sale and Recovery
- Brian Dean sold Backlinko in January 2022 to SEMrush.
- SEMrush's traffic initially declined but later recovered through updates and new content.
Backlinko's Three Phases
- Backlinko evolved through three phases: blogger, editorial team, and utility site/content hubs.
- These changes reflect industry shifts and user behavior.
Content Hub Strategy
- Create content hubs for broad topics that warrant multiple entries (30-50).
- Exploding Topics hasn't found a topic broad enough to justify a hub yet.