The Science of Scaling

Moving From Big Company to Startup Sales Roles w/ Jeff Perry (CRO, Carta)

13 snips
Jun 6, 2024
Jeff Perry, CRO of Carta and an expert in scaling sales teams, shares his transition from Oracle to a startup environment. He discusses the importance of collaboration and data-driven decision-making in sales. Jeff emphasizes balancing inbound and outbound strategies, as well as empowering frontline sales managers. He highlights the need for effective recruitment and nurturing individual strengths within teams. Tune in for insights on navigating organizational design and fostering growth in dynamic market conditions.
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ADVICE

90-Day Playbook for New Sales Leaders

  • Focus on making small, impactful adjustments in the first 90 days.
  • Observe everything and gather information before making significant changes.
ADVICE

Building a Strong Sales Foundation

  • Find a trusted sales operations leader as a business partner.
  • Don't overcomplicate things; focus on a few key changes at a time.
ADVICE

Managing Sales Team Complaints

  • Focus on what you can control and take ownership of your sales performance.
  • Build strong partnerships with other teams, like marketing and business development.
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