The User Research Strategist: UXR | Impact | Career

Episode 14: How to test font styles (and preference testing)

Jan 23, 2023
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Episode notes
1
Introduction
00:00 • 3min
2
Do You Detest Preference Testing?
02:42 • 4min
3
What Do You Prefer?
06:13 • 2min
4
Preference Does Not Tell You Anything About Usability
08:28 • 3min
5
Usability Testing and Brand Perception
11:22 • 2min
6
What Words Would You Use to Describe the Font Within This Image?
13:22 • 3min
7
What Is the Value of a Usability Test?
16:45 • 3min
8
Why Is This Test So Important?
19:21 • 4min
9
Visual Testing for Usability and Brand Perception
23:00 • 3min