The Predictable Revenue Podcast 329: The Truth About Outsourcing Sales Development Teams with Matthew Iovanni
32 snips
Dec 28, 2023 Matthew Iovanni, Partner at Full Funnel, joins the podcast to discuss the pros and cons of outsourcing the SDR function. They cover why companies shouldn't outsource, the inefficiency of capital deployment, and what it takes to build a great SDR function.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Introduction
00:00 • 4min
Outsourcing Sales Development Teams: Strategy and Market Fit
03:48 • 28min
Targeting the Right Market and Selling During a Pandemic
31:55 • 2min
Misconceptions About Sales Expertise and the Impact of Markets
34:16 • 3min
Generating Scripts for Sales Development Teams
37:24 • 18min
The Conflict Between Sales and Marketing and the Importance of the Nurture Funnel
55:05 • 2min
The Trend of Unprofitable SDR Teams and the Potential of Growth Hacking
57:13 • 2min
The Role of Technology in Sales and Marketing
59:10 • 6min