This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

Will TikTok Challenge Amazon's Retail Dominance? (457)

9 snips
Dec 6, 2024
In this lively discussion, the Australian government's plan to ban social media for under-16s raises eyebrows. TikTok is emerging as a formidable competitor to Amazon, especially after record-breaking Black Friday sales. The speakers also explore the exciting rise of Bluesky as a fresh social media option. They celebrate marketing successes, like Jaguar's innovative strategies, while touching on cultural moments like Elvis Presley's 1968 comeback. It's a captivating blend of marketing insights and pop culture reflections!
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ANECDOTE

Italian Family Trip

  • Joe Pulizzi shares a heartwarming story about his recent trip to Italy.
  • He spent quality time with his partner, Pam, and connected with family in Milan and Sicily.
ANECDOTE

Winston's Big Game

  • Joe Pulizzi recounts watching a Browns game where Jameis Winston had impressive stats despite a loss.
  • Winston threw for 668 yards and six touchdowns (including pick-sixes).
ADVICE

Australia's Social Media Ban

  • Australia's move to ban social media for under-16s is a bold experiment.
  • Consider this a negotiation tactic to push platforms towards self-policing.
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