The Game with Alex Hormozi

Scarcity, Guarantees & the Cohort Method (with Vince Del Monte) Pt.1 - March ‘22 | Ep 452

Oct 22, 2022

Vince Del Monte, a fitness expert and entrepreneur, joins the discussion on using scarcity and the cohort method to enhance business growth. He explains the importance of ethical scarcity strategies for creating urgency among potential clients. The conversation dives into leveraging guarantees to build customer trust and how to optimize coaching onboarding processes. Del Monte also shares insights on documenting strategies for authenticity, ensuring clients feel confident in their decisions. Tune in for actionable tips that can transform your business approach!

26:29

Creator website

Episode guests

Vince Del Monte

Highlights

AI Chapters

Episode notes

How to Upsell and Downsell the Upsell

01:39

How to Guarantee Your Success with Your Business

01:07

Intro

5min

Ethical Scarcity Strategies for Business Growth

2min

Harnessing Authentic Marketing for Business Growth

2min

Streamlining Coaching Onboarding and Renewals

8min

The Power of Guarantees in Business

9min

(Disclaimer: This interview was recorded over Zoom. We apologize in advance for the quality of the audio.)

There is a space choosing between to extremes, but keep close to the choice that is totally risk reversal. Today, join Alex (@AlexHormozi) as he guests on Vince Del Monte’s YouTube to talk about scarcity urgency on resigns, attracting low-quality leads, using the cohort method, and more. This is part 1 of the interview.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Check out the episode on Vince Del Monte’s YouTube Channel!

Timestamps:

(0:47) - Cohort method, high-ticket coaching, and rolling urgency strategies.

(10:31) - Scarcity urgency for resigns: maximize renewals and upgrades.

(14:14) - Techniques for ascending to the next level, including downselling the upsell.

(17:01) - Avoiding low-quality leads while offering guarantees in your business.

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