The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
431: Konnect Insights: From 50 Failed Sales to $7M+ ARR - with Sameer Narkar
Feb 20, 2025
Sameer Narkar, founder and CEO of Konnect Insights, shares his inspiring journey from encountering 50 failed sales to achieving over $7 million in annual revenue. He discusses the significance of customer insights and AI in enhancing brand engagement. Sameer also dives into the challenges of market expansion and the strategic value of partnerships in growth. He emphasizes negotiation tactics and traits of successful founders and even explores a unique concept of promoting cricket through cultural sports exchange.
55:32
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Quick takeaways
- Sameer Narkar's journey emphasizes the importance of market adaptability and leveraging customer feedback to shape product offerings.
- Establishing strategic partnerships with digital marketing agencies and CRM providers played a crucial role in scaling Konnect Insights internationally.
Deep dives
The Inception of Connect Insights
The idea for Connect Insights was born when the founder, Samir Narkar, encountered a restaurant chain's marketing team that was spending significant amounts on basic analytics reports. This led him to ponder the possibility of providing deeper insights at a lower cost. Although starting with a B2C app idea, market research and validation through conversations with potential clients shifted his focus towards creating a comprehensive platform for customer experience management. This adaptability was pivotal, as it emphasized the importance of understanding the market needs rather than sticking rigidly to the original plan.
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