Sales Strategy & Enablement by Revenue.io 928: Exactly What to Say, with Phil M Jones
Jun 10, 2021
Phil M Jones, author of the best-selling book "Exactly What to Say," shares insights into the power of language in sales. He reveals the importance of using 'magic words' that help sellers open meaningful conversations and overcome buyer objections. The discussion delves into the nuances of persuasion versus manipulation, emphasizing integrity and trust-building. Phil also highlights the significance of human connection in customer retention and critiques traditional sales quotas, advocating for a supportive and fear-free selling environment.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Intro
00:00 • 3min
The Art of Effective Communication in Sales
02:48 • 21min
Persuasion vs. Manipulation in Sales
23:29 • 11min
The Vital Role of Human Connection in Customer Retention
34:40 • 2min
The Art of Language in Sales
36:53 • 13min
Prioritizing Character in Hiring and Its Impact on Retention
49:28 • 2min
Reevaluating Quotas in Sales Performance and Compensation
51:33 • 2min
Creating a Fear-Free Sales Environment
53:26 • 2min