Intercom on Product: Building Software in an AI-first World Making the jump from B2C to B2B product management
May 30, 2024
Intercom Product Manager, Bethany Clark, shares insights on transitioning from B2C to B2B product management. They discuss challenges, adjusting to different customer bases, impact of SLAs on product aspects, 'Think Big, Start More' principle application, and the importance of achieving Product-Market Fit in B2B. The conversation highlights early collaboration with customers, problem-solving, feedback loops, and the synergy between product, sales, and marketing teams.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 4min
Navigating Complexity in B2B Product Management Through SLAs
03:54 • 3min
Exploring Application of 'Think Big, Start More' and 'Learn Fast' Principles in B2B Product Management Transition
06:53 • 3min
Exploring Product-Market Fit in B2B Product Management Transition
09:37 • 3min
Navigating B2B Product Management
12:16 • 15min