
Bethany Clark
Intercom Product Manager who recently transitioned from B2C to B2B product management
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May 30, 2024 • 27min
Making the jump from B2C to B2B product management
Intercom Product Manager, Bethany Clark, shares insights on transitioning from B2C to B2B product management. They discuss challenges, adjusting to different customer bases, impact of SLAs on product aspects, 'Think Big, Start More' principle application, and the importance of achieving Product-Market Fit in B2B. The conversation highlights early collaboration with customers, problem-solving, feedback loops, and the synergy between product, sales, and marketing teams.