

Top 10 marketing and behavioural science insights with Nudge host, Phill Agnew
7 snips Dec 18, 2023
Phill Agnew, senior product marketer at Buffer and host of Nudge podcast, shares 5 behavioral science 'nudges' and 5 marketing lessons. Topics include the Halo Effect, the Labor Illusion, the Pratfall Effect, the Curiosity Gap, and Social Proof. Marketing lessons include the Power of Purpose, Being Distinctive, the Power of Creativity, Fresh Start Dates, and the Power of Consistency.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Introduction
00:00 • 2min
Discovering Behavioral Science and Psychology
01:56 • 22min
The Power of Curiosity in Storytelling and Marketing
24:08 • 17min
The Power of Creativity and the Use of Profanity in Marketing
41:18 • 4min
The Power of Fresh Start Dates for Changing Habits
45:03 • 3min
Insights on Vaccination Communication and the Power of Consistency in Marketing
47:49 • 2min
Ad Effectiveness and the Power of Familiarity
49:49 • 4min
Factors contributing to podcast popularity
53:52 • 8min