Exploring the benefits of mindfulness and its impact on mental well-being.
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Transcript
Episode notes
Today I'm joined by Phill Agnew, senior product marketer at Buffer and host of Nudge, the only podcast dedicated to consumer psychology, and the other podcast that regularly hits the top spot of the UK marketing charts. In this episode we share 5 behavioural science "nudges" and 5 marketing lessons that we've taken from our respective podcasts and careers.
00:00 - Intro 01:19 - How did Phill get into podcasting 04:03 - Bonus Nudge - The Halo Effect 06:29 - Nudge 5 - The Labour Illusion 09:40 - Marketing Lesson 5 - The Power of Getting Fired 13:25 - Nudge 4 - The Pratfall Effect 19:26 - Marketing Lesson 4 - The Power of Purpose 24:49 - Nudge 3 - The Curiosity Gap 30:03 - Marketing Lesson 3 - Be Distinctive 35:26 - Nudge 2 - Social Proof 41:14 - Marketing Lesson 2 - The Power of Creativity 45:10 - Nudge 1 - Fresh Start Date 48:59 - Marketing Lesson 1 - The Power of Consistency
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