This manual, written by Chase Hughes, serves as an essential guide for understanding how the brain processes information and reacts to various stimuli. It breaks down the science behind human behavior into accessible, actionable methods, blending psychological principles with real-world applications. The book offers step-by-step techniques for improving observational skills, increasing emotional intelligence, and honing persuasive abilities by understanding neuro-cognitive patterns. It is designed to help readers decode subtle cues, interpret body language, and understand unspoken signals, making it an invaluable resource for professionals in leadership, law enforcement, sales, and anyone interested in human psychology.
In this highly acclaimed book, Dr. Robert B. Cialdini explains the psychology behind why people say yes and how to apply these insights ethically. The book outlines six universal principles of influence: Reciprocation, Commitment and Consistency, Social Proof, Liking, Authority, and Scarcity. The new and expanded edition includes a seventh principle, Unity, along with new research, insights, and examples. Cialdini uses memorable stories and relatable examples to make the subject accessible and easy to understand, helping readers become more skilled persuaders and defend themselves against unethical influence attempts.
L.A. Confidential is a complex and dense crime novel that spans nearly a decade. It follows the lives of three Los Angeles Police Department officers: Edmund Exley, the straight-laced son of a prestigious detective; Jack Vincennes, a celebrity cop who advises on a police TV show; and Bud White, a brutal enforcer with a traumatic past. The story begins with the 'Bloody Christmas' police brutality scandal and escalates into a massive conspiracy involving a mass murder at the Nite Owl coffee shop, organized crime, political corruption, heroin trafficking, pornography, and the dark underbelly of Hollywood. The novel is known for its unique style, using clipped sentences and a stream of consciousness narrative that immerses the reader in the gritty and corrupt world of 1950s Los Angeles[1][4][5].
When the CIA needed to understand the secrets of human communication, this was the man they contacted to help decode the arts of influence, deception and seduction.
Chase Hughes is a former US Navy Chief and leading behaviour expert. He is the bestselling author of books such as, ‘The Behavior Operations Manual: Neuro-Cognitive Intelligence’ and ‘The Ellipsis Manual: Analysis And Engineering of Human Behaviour’.
In this conversation, Chase and Steven discuss topics such as, how to master the art of persuasion, the best way to achieve success in life, how to extract sensitive information, and how to detect liars fast.
00:00 Intro
02:00 Who Is Chase Hughes and What Is His Mission?
03:28 The Factors for Success
04:17 Who Has Chase Worked With?
05:41 What Is the Behaviour Ops Manual?
06:42 The Most Common Reason People Come to Chase
14:45 The Elements That Give Someone Authority
17:18 Is There a Physical Appearance of Authority?
21:03 Building Confidence Within Your Own Mind
27:38 Is There a Relationship Between Discipline and Confidence?
29:23 Is It Possible to Read a Room?
39:46 What You Should Know About Communication
46:07 How Chase Would Sell a Pen
51:09 Listening: A Key Part of Communication
52:15 What Is Illicitation?
59:27 What Is the PCP Model?
1:10:33 How To and Should You Win an Argument?
1:16:34 How To Read Someone's Motivations in Life
1:25:11 What Is the Most Common Deficiency in Sales Pitches?
1:33:10 How Do I Change My Discipline?
1:38:32 Are There Any Tricks To Improve Discipline?
1:40:40 How To Form New Habits
1:48:06 If You See This With a Product, Be Terrified
1:53:05 What’s the Cost of This Social Media Rabbit Hole?
1:58:46 Guest's Last Question
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You can purchase Chase’s book, ‘The Behavior Operations Manual: Neuro-Cognitive Intelligence’, here: https://g2ul0.app.link/e1rvBDfyqPb
Watch the episodes on Youtube - https://g2ul0.app.link/DOACEpisodes
My new book! 'The 33 Laws Of Business & Life' is out now - https://g2ul0.app.link/DOACBook
You can purchase the The Diary Of A CEO Conversation Cards: Second Edition, here: https://g2ul0.app.link/f31dsUttKKb
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The Diary Of A CEO with Steven Bartlett 
