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United Airlines campaign to attract younger travelers

Mar 25, 2023
44:27
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1
Introduction
00:00 • 3min
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2
The Critical Marketing Challenge for Airlines Today
02:49 • 4min
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3
United Airlines: The Flag Carrier of the United States
06:23 • 2min
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4
The Sea of Sameness in Airline Marketing
08:52 • 6min
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5
The Struggle to Find the Right Partner for United
14:22 • 3min
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6
How to Promote Employee Engagement at United Airlines
16:53 • 6min
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7
The Importance of Targeting Customers
22:35 • 2min
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8
United's Brand Campaign After the Pandemic
24:22 • 5min
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9
How to Build a Brand for a Capitalist Mind
29:51 • 6min
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10
The Social Media Sensation of a Force for Good Campaign
35:47 • 2min
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11
The Story of an Airline
38:04 • 2min
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12
United Airlines: A Leader in Aviation and Corporate America
40:28 • 4min
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Ep#3 in our Travel Series, United Airlines aligns with the stated beliefs of younger travelers through an ESG campaign that showcases its intentions and people. Thanks to Kantar for sponsoring this series.

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