The Tim Ferriss Show

#441: John Paul DeJoria — From Homelessness to Building Paul Mitchell and Patrón Tequila

33 snips
Jun 17, 2020
In this engaging discussion, John Paul DeJoria, a remarkable entrepreneur and philanthropist, shares his incredible journey from homelessness to co-founding iconic brands like Paul Mitchell and Patrón Tequila. He emphasizes the importance of mindset, fitness, and healthy living regardless of age. John also reveals his philosophy on wealth, prioritizing happiness and relationships over money. His insights on resilience, philanthropy, and creating a premium tequila legacy, especially amidst cheaper competitors, make for an inspiring listen.
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ADVICE

Age is a Mindset

  • Don't limit yourself by age or perceived capabilities.
  • Believe in your potential and work towards your goals gradually.
ANECDOTE

The Richest People in the World

  • John Paul DeJoria's mother taught him that happiness and love define true wealth, not money.
  • This lesson was solidified when they had only 27 cents but felt rich due to their love and basic necessities.
INSIGHT

The True Meaning of Success

  • True success is measured by how well you perform when no one is watching.
  • Success is a journey of continuous improvement and giving back to others.
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