Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast How to Improve Your Marketing With Social Proof (4-Step Framework)
Dec 3, 2019
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22
Introduction
00:00 • 3min
Is Social Proof a Marketing Tool?
02:46 • 3min
Is the Fake Laugh Really OK?
05:55 • 3min
Social Proof Is Not Going to Make It Better
08:27 • 3min
How to Build a Customer Journey
11:10 • 2min
Do You Like to Map It?
13:35 • 2min
Do You Have a Masking Solution?
15:54 • 2min
The Big Three Effects of Social Proof
17:33 • 2min
Doatt Top Three Things That You See Over and Over Again
19:29 • 2min
How to Build Trust in Your Social Proof
21:27 • 3min
Is There a Source of Social Proof?
24:13 • 3min
Is There a Top Three for Marketing Consultants?
26:59 • 3min
What's Next for Social Proof?
30:01 • 3min
Is Faking Testimonials a Good Idea?
32:55 • 2min
Do You Want to Build Trust With Copying Copy?
35:19 • 2min
How to Get a Better Response in a Case Study
36:55 • 2min
Do You Lead With Value?
38:30 • 2min
Is There a Difference Between Happy Customers and Unhappy Customers?
40:35 • 2min
Social Proof
42:54 • 1min
The Biggest Mistake People Make When They're Doing All This
44:22 • 2min
What Do You Think Markets Will Learn in the Next Ten Years?
46:16 • 2min
The One Piece of Softer That Works for Your Business
48:14 • 4min