Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

How to Improve Your Marketing With Social Proof (4-Step Framework)

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

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How to Build Trust in Your Social Proof

So now that you know basically what effect you are going for with your social proof, how do we go from there? Sure. So i actually have seven different kinds of f sources that you may wanttt appeal to. We don't need to look into all of them, but some of them i can give you. Let's go back to our example of the marketing consultant again, and let's say we still have our lead on our page,. And we're trying to get them to trust us, and we're tryingto get them to click on that... Right? Soth. The main one that people tend to go for is a lookalike source of social proof, which means

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