Why Freaking Out Won't Help with Google Optimize's Sunset

Google Optimize, once a blessing for newbie optimizers, will cease to exist in September. Is this such a bad thing though?

In this episode, Tracy and Shiva discuss:

00:00 Intro

04:03 Is the GO sunset panic justified?

08:36 Were Optimize features a stand-in for proper resources?

15:09 Considerations for your next testing tool

21:10 LinkedIn Post of the Week

The LinkedIn post of the week is from Jonny Longden: https://tinyurl.com/FromAtoBJonny

In this episode we mention Analytics Toolkit. Find it here: https://tinyurl.com/FromAtoBToolkit

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