
Built to Sell Radio
Ep 344 How to Make Your Email List Worth 7-Figures - Laura Roeder
Jul 1, 2022
01:27:19
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33.
What Was Your Dinner Table Conversation the Night That You Accepted the First Offer?
2min
In 2007, Laura Roeder started selling online courses on how to market through social media. Her courses gained popularity, resulting in Roeder growing an email list of around 70,000 people. Inspired to further serve her customers, she decided to create social media scheduling software.
It was one of the first social media planning tools that allowed you to schedule your social media content. Piggy backing off the list she had built from her online course business, the company hit $1 million in recurring revenue in only 11 months.