

#172 - From Dropout to CEO—Kelly Roberts on Building a $15M HVAC Business
11 snips Feb 25, 2025
Kelly Roberts, CEO of Moss Heating and Cooling, shares her inspiring journey from college dropout to leading a $15 million HVAC business. She discusses overcoming significant financial challenges and how strategic partnerships have propelled company growth. Kelly delves into the complexities of managing dual companies while emphasizing the importance of employee ownership and brand recognition. She also highlights creative marketing strategies, the unique HVAC challenges in the sunbelt, and her commitment to empowering women in the construction industry.
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Unconventional Start
- Kelly Roberts's career began unconventionally, dropping out of college in 2012.
- She worked as a server before landing a call center job at an air conditioning company.
From Front Desk to CFO
- Roberts joined Moss Utilities after leaving a mid-level management job, initially working at the front desk.
- Her problem-solving skills led to her taking on financial responsibilities and eventually becoming CFO.
Seek Expert Help
- When facing financial challenges, seek expert help.
- Roberts hired an interim CFO who mentored her for two years, ultimately saving the company.