Kelly Roberts, CEO of Moss Heating and Cooling, shares her inspiring journey from college dropout to leading a $15 million HVAC business. She discusses overcoming significant financial challenges and how strategic partnerships have propelled company growth. Kelly delves into the complexities of managing dual companies while emphasizing the importance of employee ownership and brand recognition. She also highlights creative marketing strategies, the unique HVAC challenges in the sunbelt, and her commitment to empowering women in the construction industry.