The rise of generative AI in 2023

In 2023, generative AI emerged as a breakthrough technology that gained widespread attention. While it had existed before, the release of models like GPT-3 in November 2022 brought generative AI to the forefront of the industry. The technology received significant hype and sparked both excitement and concerns. Companies rapidly modified their roadmaps to incorporate generative AI, exploring new techniques like prompt engineering, retrieval augmented generation, and multi-modal generative AI. The year 2023 marked a transformative phase for the industry, with the emergence of conversational experiences that surpassed what was previously considered possible.