Founder's Journal

How to Get Your First 1,000 Users

61 snips
Feb 28, 2024
Learn about the seven proven strategies to acquire your first 1,000 users as a B2C startup. From leveraging influencers and creating viral content to targeting specific communities and utilizing press coverage. Discover insights from successful companies like Netflix, Instagram, DoorDash, and more.
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ADVICE

Focus on What Works

  • Focus on a few promising strategies instead of trying everything at once.
  • Double down on what works and put most of your resources into it.
ANECDOTE

Single Channel Growth Examples

  • Udemy found early success through PR, Etsy with online/offline communities, and Twitter through influencers.
  • Many startups find the majority of their growth from just one or two channels.
ANECDOTE

Morning Brew's Single Tactic

  • Morning Brew gained their first subscribers primarily through a single tactic.
  • Alex Lieberman says focusing on a single effective strategy is key for initial growth.
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