Exploring the impact of press coverage on startup growth through compelling storytelling and proactive PR strategies, showcasing how startups can strategically utilize press to increase visibility and user acquisition.
Episode 113: Today’s read is by one of my favorite startup creators, Lenny Rachitsky. The essay, How To Kickstart & Scale a Consumer Business, breaks down the seven proven strategies to acquire your first 1,000 users as a B2C startup. I’m going to read through each of the strategies, share some examples that Lenny provides, and provide some of my own thoughts on early growth.
Original essay: https://www.lennysnewsletter.com/p/consumer-business-find-first-users
Send us an email and let us know what you think of the idea! foundersjournal@morningbrew.com
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