

How to build topical authority with Shaunda Necole
Jun 17, 2024
Shaunda Necole, author and entrepreneur, shares insights on building topical authority by proving authenticity to Google and utilizing podcasts. She discusses hidden sources of authority, speaking Google's 'love language', building knowledge panels, and gaining audience trust.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Intro
00:00 • 5min
Building Online Authority and Credibility through Consistent Messages
05:19 • 26min
Utilizing Yoast as an SEO Optimization Guide
30:58 • 1min
Building Trust and Authority through Personal Stories and Expertise
32:18 • 14min
Discussion on Mariah Carey songs and adapting elevator pitch to different mediums
46:08 • 2min
Crafting Engaging Bios for Various Platforms
47:39 • 13min
Wrapping up with upcoming SEO news and guest appearances
01:00:14 • 2min