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The Yzzi Research Podcast chevron_right

Establishing a Voice of the Customer (VoC) Program (ft. Shipra Kayan)

Jan 24, 2022
34:19
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1
Introduction
00:00 • 3min
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2
VOC, Voice of the Customer, at Upwork
02:37 • 4min
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3
Upwork VOC Program - How Did You Evangelize and Socialize the Program?
06:44 • 3min
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4
VOC Program at Upwork - What Were Some Failures?
10:05 • 4min
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5
VOC - The Most Effective VOC Deliverables
14:22 • 4min
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6
How to Build a VOC Program?
18:12 • 4min
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7
Voc
22:08 • 3min
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8
What's the Best Deliverable to Share VOC Insights?
24:46 • 4min
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9
The Role of Customer Service in VOC
28:47 • 3min
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10
UX Researcher - Is Customer Listening a Good Process?
31:30 • 3min
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Shipra is a designer dedicated to transforming the way we work together as a global community. She spoke with Imani about voice of the customer (VoC). She talked about her experience establishing, maintaining, and socializing a VoC program at UpWork.

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