

#200: The 7 Key Topics To Cover With Every Client BEFORE The Sale | The Client Acquisition Series
17 snips May 17, 2022
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Focus on Client Needs
- Understand your prospective client's needs before pitching your services.
- Ask about their motivations and tipping points for seeking help, like "What was the tipping point where you realized you needed some help?"
Timing is Key
- Understand the client's timing and urgency.
- Use this information to plan follow-ups and stay top-of-mind.
Discuss Consequences
- Discuss the consequences of inaction with clients.
- Frame it around their problem, not your services, to avoid sounding pushy.