For The Long Run: Exploring the Why Behind Running
Running Food That’s MadeGood: How People and Passion Blend to Create On-the-Go Fuel with Salma Fotovat
Nov 15, 2024
Salma Fotovat, co-founder of Riverside Natural Foods and MadeGood, is a beacon of passion for sustainable food sourcing. She shares how running became her refuge during tough times and highlights its parallels with entrepreneurship. Salma reflects on her family's influence in creating their brands and her commitment to a net-positive environmental impact. The conversation dives into the mental health benefits of running and the importance of accessible nutrition, showcasing how fitness and wholesome food can transform lives together.
49:43
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Quick takeaways
- Salma Fotovat emphasizes the importance of creating nutritious foods to inspire healthier lifestyles and positively impact the community and environment.
- The podcast highlights how running can be a transformative experience, providing emotional healing and personal growth, particularly during challenging life moments.
Deep dives
Purpose and Responsibility in Business
The importance of understanding the foundational purpose behind the establishment of Riverside and the Made Good brand is emphasized. The mission revolves around creating a healthier, more compassionate world and ensuring everyone has access to nutritious food. This purpose is a daily motivator for the team, influencing business decisions and practices. Acknowledging their origins reinforces the responsibility to contribute positively to the community and environment.
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