"World of DaaS"

Godard Abel (CEO of G2): Defining Software Categories

Oct 14, 2021

47:31

Highlights

AI Chapters

Episode notes

Conscious Leadership

03:02

Are You Asking Category Specific Questions?

02:03

Is There Something That the Market Undervalues?

01:56

Introduction

2min

Leaders Aren't Made

2min

Is There Something That the Market Undervalues?

2min

How to Hire the Right People at the Right Time

3min

Do You Have to Be Number One on G Two?

2min

G Two Crowd Dot Com

3min

What's the Challenge of G Two?

3min

Are You Asking Category Specific Questions?

2min

How Do You Think About a Dynamic Taxonomy?

3min

10.

How to Map a Product to a Service?

2min

11.

Is There a Soft for Buyer?

2min

12.

Is B to Be Marketing Evolving Overtime?

3min

13.

Transparency Is Going to Be the Next Big Thing

2min

14.

What's the Top of the Funnel for a Softfor Buyer?

2min

15.

The Long Term Dream, but but but Short Term Cool Is Very Important

3min

16.

The Advantages of Multi Time Founders

2min

17.

Yo, Put More Andto Less Things, Right?

3min

18.

Conscious Leadership

3min

19.

What Is a Vision?

2min

20.

Do You Think That's Bad Advice?

3min

Godard Abel, CEO of G2, talks with World of DaaS host Auren Hoffman. G2 is a software marketplace, valued at $1.1B that helps people make software decisions based on peer reviews.

Auren and Godard cover how G2 took on the very hard task of creating software categories, unintentionally built a hard-to-replicate, revenue-generating data product, and mastered the art of SEO. They also discuss why Venture Capital wasn't ready to invest in G2 at the time of its founding, the advantages of being a multi-time founder, how to identify and grow leaders, and more.

World of DaaS is brought to you by SafeGraph. For more episodes, visit safegraph.com/podcasts

You can find Auren Hoffman (CEO of SafeGraph) on Twitter at @auren