How I Built This with Guy Raz

M.M.LaFleur: Sarah LaFleur

Feb 3, 2020
Sarah LaFleur, the Founder and CEO of M.M.LaFleur, shares her journey from corporate frustrations to launching a successful clothing line for professional women. She discusses the initial overwhelm of choices, her collaboration with designer Miyako Nakamura, and the challenges of fundraising in a male-dominated industry. LaFleur highlights the importance of fit and functionality in women’s workwear, as well as her innovative marketing strategies. Additionally, poet Taylor Mali introduces Metaphor Dice, a tool that helps inspire creativity and ease the writing process.
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ANECDOTE

Biracial Childhood

  • Sarah LaFleur's childhood as a biracial child in Japan shaped her perspective on identity and belonging.
  • She felt pressure to conform and hid her American last name, highlighting the complexities of cultural identity.
ANECDOTE

Mother's Influence

  • Sarah LaFleur's mother, a working woman and entrepreneur, was a significant role model.
  • Witnessing her mother's struggles and dedication instilled in Sarah the importance of pursuing a fulfilling career.
ANECDOTE

Shifting Aspirations

  • Sarah LaFleur's early career aspirations focused on humanitarian work in refugee camps.
  • A formative experience in Zambia exposed her to the realities of aid work and sparked a curiosity in business.
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