CFO Yeah!

#8 How financial data makes your company smarter, with Permutive's Mark Yates

Mar 16, 2021

38:20

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Highlights

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Episode notes

Quick Fire Questions - Are You Ready?

03:07

Permutive - Edge Based Data Management Platform

02:28

Are You a Finance Director of a Small Business?

03:50

Introduction

2min

Media and the Data Behind Media, That's What Really Interests Me

2min

Permutive - Edge Based Data Management Platform

2min

Cloud Is Not Enough

2min

Are You a Finance Director of a Small Business?

4min

The Year End Kick Off Week for Nota Legal?

4min

The Problem That We're Trying to Solve

2min

Fund Raising

2min

The Challenges of Fundraising in the Real World

3min

10.

Are You a Finance Director?

2min

11.

The Keys to a Strong Partnership Between Finance and Other Teams in the Company

2min

12.

How Do You Add Maximum Value to the Company?

4min

13.

The Impact of Covid on the Advertising Industry?

2min

14.

Quick Fire Questions - Are You Ready?

3min

15.

Cfo Year - The Fastest Growing Global Community for Finance Leaders

3min

Permutive offers data processing based on edge computing to make ads and content more successful - just as finance is the brain of an organization, giving information to the other teams. Finance Director Mark Yates explains how his team uses data to help everyone in the company maximize their impact, and why he doesn't enjoy fundraising.